Children learn to read with books that are just right for them – but that might not be the best approach

Source: The Conversation – USA (2) – By Timothy E Shanahan, Distinguished Professor Emeritus of Literacy, University of Illinois Chicago

Children and an adult read books at the Altadena Main Library in Altadena, Calif., in March 2025. Hans Gutknecht/MediaNews Group/Los Angeles Daily News via Getty Images

After decades of stagnating reading performance, American literacy levels have begun to drop, according to the National Assessment of Educational Progress, a program of the Department of Education.

The average reading scores of 12th graders in 2024 were 3 points lower than they were in 2019. More kids are failing to even reach basic levels of reading that would allow them to successfully do their schoolwork, according to the assessment.

There is much blaming and finger-pointing as to why the U.S. isn’t doing better. Some experts say that parents are allowing kids to spend too much time on screens, while others argue that elementary teachers aren’t teaching enough phonics, or that schools closing during the COVID-19 pandemic has had lingering effects.

As a scholar of reading, I think the best explanation is that most American schools are teaching reading using an approach that new research shows severely limits students’ opportunities to learn.

A person's hands partially cover a stack of children's books.
Students often learn to read with books that are preselected so they can easily understand most of the words in them.
Jacqueline Nix/iStock/Getty Images Plus

A Goldilocks approach to books

In the 1940s, Emmett Betts, a scholar of education and theory, proposed the idea that if the books used to teach reading were either too easy or too hard, then students’ learning would be stifled.

The thinking went that kids should be taught to read with books that were just the right fit for them.

The theory was backed by research and included specific criteria for determining the best books for each child.

The idea is that kids should work with books they could already read with 95% word accuracy and 75% to 89% comprehension.

Most American schools continue to use this approach to teaching reading, nearly a century later.

A popular method

To implement this approach, schools usually test children multiple times each year to determine which books they should be allowed to read in school. Teachers and librarians will label and organize books into color-coded bins, based on their level of difficulty. This practice helps ensure that no child strays into a book judged too difficult for them to easily follow. Teachers then divide their class into reading groups based on the book levels the students are assigned.

Most elementary teachers and middle school teachers say they try to teach at their students’ reading levels, as do more than 40% of high school English teachers.

This approach might sound good, but it means that students work with books they can already read pretty well. And they might not have very much to learn from those books.

New research challenges these widely used instructional practices. My July 2025 book, “Leveled Reading, Leveled Lives,” explains that students learn more when taught with more difficult texts. In other words, this popular approach to teaching has been holding kids back rather than helping them succeed.

Many students will read at levels that match the grades they are in. But kids who cannot already read those grade-level texts with high comprehension are demoted to below-grade-level books in the hopes that this will help them make more progress.

Often, parents do not know that their children are reading at a level lower than the grade they are in.

Perhaps that is why, while more than one-third of American elementary students read below grade level, 90% of parents think their kids are at or above grade level.

What’s in a reading level?

The approach to “just right” reading has long roots in American history.

In the 1840s, U.S. schools were divided into grade levels based on children’s ages. In response, textbook publishing companies organized their reading textbooks the same way. There was a first grade book, a second grade book and so on.

These reading levels admittedly were somewhat arbitrary. The grade-level reading diet proposed by one company may have differed from its competitors’ offerings.

That changed in 2010 with the Common Core state standards, a multistate educational initiative that set K-12 learning goals in reading and math in more than 40 states.

At the time, too many students were leaving high school without the ability to read the kinds of books and papers used in college, the workplace or the military.

Accordingly, Common Core set ranges of text levels for each grade to ensure that by high school graduation, students would be able to easily handle reading they will encounter in college and other places after graduation. Many states have replaced or revised those standards over the past 15 years, but most continue to keep those text levels as a key learning goal.

That means that most states have set reading levels that their students should be able to accomplish by each grade. Students who do this should graduate from high school with sufficient literacy to participate fully in American society.

But this instructional level theory can stand in the way of getting kids to those goals. If students cannot already read those grade level texts reasonably well, the teacher is to provide easier books than adjusting the instruction to help them catch up.

But that raises a question: If children spend their time while they are in the fourth grade reading second grade books, will they ever catch up?

Two young children sit at a desk and read books.
New research suggests that children could benefit more from reading books that are slightly advanced for them, even if they cannot immediately grasp almost all of the words.
Jerry Holt/Star Tribune via Getty Images

What the research says

For more than 40 years, there was little research into the effectiveness of teaching reading with books that were easy for kids to follow. Still, the numbers of schools buying into the idea burgeoned.

Research into effectiveness – or, actually, ineffectiveness – of this method has finally begun to accumulate. These studies show that teaching students at their reading levels, rather than their grade levels, either offers no benefit or can slow how much children learn.

Since 2000, the federal government has spent tens of billions of dollars trying to increase children’s literacy rates. State expenditures toward this goal have been considerable, as well.

Despite these efforts, there have been no improvements in U.S. reading achievement for middle school or high school students since 1970.

I believe it is important to consider the emerging research that shows there will not be considerable reading gains until kids are taught to read with sufficiently challenging and meaty texts.

The Conversation

Timothy E Shanahan does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. Children learn to read with books that are just right for them – but that might not be the best approach – https://theconversation.com/children-learn-to-read-with-books-that-are-just-right-for-them-but-that-might-not-be-the-best-approach-267510

How the Philadelphia Art Museum is reinventing itself for the Instagram age

Source: The Conversation – USA (2) – By Sheri Lambert, Professor of Marketing, Temple University

Modernizing a century-old cultural brand in Philly can be risky. Rob Cusick/Philadelphia Art Museum

On Philadelphia’s famed Benjamin Franklin Parkway, where stone, symmetry and civic ambition meet, something subtle yet seismic has happened.

The city’s grandest temple to art has shed a preposition.

After nearly a century as the Philadelphia Museum of Art, or PMA, the institution now calls itself simply the Philadelphia Art Museum – or PhAM, as the new logo and public rollout invite us to say.

The change may seem cosmetic, but as a marketing scholar at Temple University whose research focuses on branding and digital marketing strategy, I know that in the tight geometry of naming and branding, every word matters.

The museum’s new identity signals not just a typographic update but a transformation in tone, purpose and reach. It’s as if the museum has taken a long, deep breath … and decided to loosen its collar.

Insta-friendly design

For decades, the museum’s granite facade has represented permanence. Its pediments crowned with griffins – mythological creatures that are part lion and part eagle – have looked out across the parkway like silent sentinels of culture. The rebrand dares to make those sentinels dance.

In its new form, PhAM is deliberately more flexible, less marble, more motion. The logo revives the griffin but places it with a bold, circular emblem that is unmistakably digital. The new logo is chunkier, more assertive and designed to hold its own on a phone screen.

Like the 2015 Metropolitan Museum of Art’s digital overhaul in New York, the Philadelphia Art Museum is leaning into an era where visitors first encounter culture through screens, not doors. As the Met’s former chief digital officer Sree Sreenivasan stated, “Our competition is Netflix and Candy Crush,” not other museums.

The PhAM’s visual language is redesigned for environments filled with scrolling, swiping and sharing. Through this marketer’s lens, the goal is clear: to ensure that the museum lives not only on the parkway but in the algorithm.

A wall with colorful white, pink, blue, teal and black signs with modern graphic designs
The museum’s new branding and signage aims to appeal to younger and more diverse audiences.
Rob Cusick/Philadelphia Art Museum

A little younger, more cheeky

There is something refreshing about a legacy institution willing to meet its existing or future audience where they already are. The museum’s leadership frames the change as a broader renewal – a commitment to accessibility, community and openness.

The rebrand showcases “Philadelphia” and it takes center stage in the new name and logo, a subtle but potent reminder that the museum’s roots are here. In the previous design, the word “Art” was much larger and more bolded than “Philadelphia.”

And then there’s the nickname: PhAM. It’s playful – think, “Hey, fam!” or a Batman comic-style Pow! Bam! PhAM! – compact, easy to say and just cheeky enough to intrigue a new generation. It’s Instagrammable and hashtaggable. It’s got trending power. I asked a lecture hall full of marketing students in their 20s what they thought of it, and they generally loved it. They thought it was “fun,” “hip” and had enough “play” in the name to make them want to visit.

It’s also a nod to the way folks from Philly actually talk about the place. No one in Philadelphia ever says, “Let’s go to the Museum of Art.” They call it “the Art Museum.” The brand finally caught up with the vernacular.

A balancing act

Rebrands in the cultural sector are rarely simple makeovers. They are identity reckonings.

The Tate Modern in London mastered this dance in 2016 when it modernized its graphics and digital outreach while keeping the weight of its bones intact.

Others have stumbled.

When the Whitney Museum in New York debuted a minimalist “W” in 2013, reactions were mixed. To me, it felt more like a tech startup than a place of art.

PhAM now faces that same paradox. How does the cultural institution appear modern without erasing its majesty? Museums, after all, trade in authority as much as accessibility.

The new name carries subtle risks. Some longtime patrons may bristle at the casual tone. And the phrase “Museum of Art” carries an academic formality that “Art Museum” softens.

And the more flexible a brand’s logo or voice becomes, the more it risks dissolving into the noise of digital sameness. While brands must adapt their visuals and tone to fit different social media platforms and audiences, there is a fine line between flexibility and dilution. The more a brand’s logo, voice or visual identity bends to accommodate every digital trend or platform aesthetic, the greater the risk that it loses its edge.

For example, when too many brands adopt a minimalistic sans-serif logo – as we’ve seen with fashion brands such as Burberry and Saint Laurent – the result is a uniform aesthetic that makes it difficult for any single identity to stand out.

Flexibility should serve differentiation, not erode it.

In the end, I appreciate how PhAM’s revival of the griffin, steeped in the building’s history, keeps the brand tethered to its architectural DNA.

For now, the rebrand communicates both humility and confidence. It acknowledges that even icons must learn to speak new languages. The gesture isn’t just aesthetic; it’s generational. By softening its posture and modernizing its voice, the Philadelphia Art Museum appears intent on courting a new cohort of museumgoers used to stories unfolding on screens. This is a rebrand not merely for the faithful but for those who might never have thought of the museum as “for them” in the first place.

A billboard on urban street reads 'Art for all, All for art'
Philadelphia Art Museum’s new branding on display on N. 5th Street in North Philadelphia.
Sheri Lambert, CC BY-NC-SA

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The Conversation

Sheri Lambert does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. How the Philadelphia Art Museum is reinventing itself for the Instagram age – https://theconversation.com/how-the-philadelphia-art-museum-is-reinventing-itself-for-the-instagram-age-267945

Why you can salvage moldy cheese but never spoiled meat − a toxicologist advises on what to watch out for

Source: The Conversation – USA (3) – By Brad Reisfeld, Professor Emeritus of Chemical and Biological Engineering, Biomedical Engineering, and Public Health, Colorado State University

Molds on foods produce a range of microbial toxins and biochemical byproducts that can be harmful. JulieAlexK/iStock via Getty Images

When you open the refrigerator and find a wedge of cheese flecked with green mold, or a package of chicken that smells faintly sour, it can be tempting to gamble with your stomach rather than waste food.

But the line between harmless fermentation and dangerous spoilage is sharp. Consuming spoiled foods exposes the body to a range of microbial toxins and biochemical by-products, many of which can interfere with essential biological processes. The health effects can vary from mild gastrointestinal discomfort to severe conditions such as liver cancer.

I am a toxicologist and researcher specializing in how foreign chemicals such as those released during food spoilage affect the body. Many spoiled foods contain specific microorganisms that produce toxins. Because individual sensitivity to these chemicals varies, and the amount present in spoiled foods can also vary widely, there are no absolute guidelines on what is safe to eat. However, it’s always a good idea to know your enemies so you can take steps to avoid them.

Nuts and grains

In plant-based foods such as grains and nuts, fungi are the main culprits behind spoilage, forming fuzzy patches of mold in shades of green, yellow, black or white that usually give off a musty smell. Colorful though they may be, many of these molds produce toxic chemicals called mycotoxins.

Two common fungi found on grains and nuts such as corn, sorghum, rice and peanuts are Aspergillus flavus and A. parasiticus. They can produce mycotoxins known as aflatoxins, which form molecules called epoxides that can trigger mutations when they bind to DNA. Repeated exposure to aflatoxins can damage the liver and has been linked to liver cancer, especially for people who already have other risk factors for it, such as hepatitis B infection.

Mold on corn cobs
Fusarium molds can grow on corn and other grains.
Orest Lyzhechka/iStock via Getty Images Plus

Fusarium is another group of fungal pathogens that can grow as mold on grains such as wheat, barley and corn, especially at high humidity. Infected grains may appear discolored or have a pinkish or reddish hue, and they might emit a musty odor. Fusarium fungi produce mycotoxins called trichothecenes, which can damage cells and irritate the digestive tract. They also make another toxin, fumonisin B1, which disrupts how cells build and maintain their outer membranes. Over time, these effects can harm the liver and kidneys.

If grains or nuts look moldy, discolored or shriveled, or if they have an unusual smell, it’s best to err on the side of caution and throw them out. Aflotoxins, especially, are known to be potent cancer-causing agents, so they have no safe level of exposure.

Fruits

Fruits can also harbor mycotoxins. When they become bruised or overripe, or are stored in damp conditions, mold can easily take hold and begin producing these harmful substances.

One biggie is a blue mold called Penicillium expansum, which is best known for infecting apples but also attacks pears, cherries, peaches and other fruit. This fungus produces patulin, a toxin that interferes with key enzymes in cells to hobble normal cell functions and generate unstable molecules called reactive oxygen species that can harm DNA, proteins and fats. In large amounts, patulin can injure major organs such as the kidneys, liver, digestive tract and immune system.

P. expansum’s blue and green cousins, Penicillium italicum and Penicillium digitatum, are frequent flyers on oranges, lemons and other citrus fruits. It’s not clear whether they produce dangerous toxins, but they taste awful.

Green and white mold on an orange
Penicillium digitatum forms a pretty green growth on citrus fruits that makes them taste terrible.
James Scott via Wikimedia Commons, CC BY-SA

It is tempting to just cut off the moldy parts of a fruit and eat the rest. However, molds can send out microscopic, rootlike structures called hyphae that penetrate deeply into food, potentially releasing toxins even in seemingly unaffected bits. Especially for soft fruits, where hyphae can grow more easily, it’s safest to toss moldy specimens. Do it at your own risk, but for hard fruits I do sometimes just cut off the moldy bits.

Cheese

Cheese showcases the benefits of controlled microbial growth. In fact, mold is a crucial component in many of the cheeses you know and love. Blue cheeses such as Roquefort and Stilton get their distinctive, tangy flavor from chemicals produced by a fungus called Penicillium roqueforti. And the soft, white rind on cheeses such as Brie or Camembert contributes to their flavor and texture.

On the other hand, unwanted molds look fuzzy or powdery and may take on unusual colors. Greenish-black or reddish molds, sometimes caused by Aspergillus species, can be toxic and should be discarded. Also, species such as Penicillium commune produce cyclopiazonic acid, a mycotoxin that disrupts calcium flow across cell membranes, potentially impairing muscle and nerve function. At high enough levels, it may cause tremors or other nervous system symptoms. Fortunately, such cases are rare, and spoiled dairy products usually give themselves away by their sharp, sour, rank odor.

Cheesemaker examining cheeses
Mold is a crucial component of blue cheeses, adding a distinctive, tangy taste.
Peter Cade/Photodisc via Getty Images

As a general rule, discard soft cheeses such as ricotta, cream cheese and cottage cheese at the first sign of mold. Because these cheeses contain more moisture, the mold’s filaments can spread easily.

Hard cheeses, including cheddar, Parmesan and Swiss, are less porous. So cutting away at least one inch around the moldy spot is more of a safe bet – just take care not to touch the mold with your knife.

Meat

While molds are the primary concern for plant and dairy spoilage, bacteria are the main agents of meat decomposition. Telltale signs of meat spoilage include a slimy texture, discoloration that’s often greenish or brownish and a sour or putrid odor.

Some harmful bacteria do not produce noticeable changes in smell, appearance or texture, making it difficult to assess the safety of meat based on sensory cues alone. That stink, though, is caused by chemicals such as cadaverine and putrescine that are formed as meat decomposes, and they can cause nausea, vomiting and abdominal cramps, as well as headaches, flushing or drops in blood pressure.

Spoiled meats are rife with bacterial dangers. Escherichia coli, a common contaminant of beef, produces shiga toxin, which chokes off some cells’ ability to make proteins and can cause a dangerous kidney disease called hemolytic uremic syndrome. Poultry often carries the bacterium Campylobacter jejuni, which produces a toxin that invades gastrointestinal cells, often leading to diarrhea, abdominal cramps and fever. It can also provoke the body’s immune system to attack its own nerves, potentially sparking a rare condition called Guillain–Barré syndrome, which can lead to temporary paralysis.

Salmonella, found in eggs and undercooked chicken, is one of the most common types of food poisoning, causing diarrhea, nausea and abdominal cramps. It releases toxins into the lining of the small and large intestines that drive extensive inflammation. Clostridium perfringens also attacks the gut, but its toxins work by damaging cell membranes. And Clostridium botulinum, which can lurk in improperly stored or canned meats, produces botulinum toxin, one of the most potent biological poisonslethal even in tiny amounts.

It is impossible for meat to be totally free of bacteria, but the longer it sits in your refrigerator – or worse, on your counter or in your grocery bag – the more those bacteria multiply. And you can’t cook the yuck away. Most bacteria die at meat-safe temperatures – between 145 and 165 degrees Fahrenheit (63-74 C) – but many bacterial toxins are heat stable and survive cooking.

The Conversation

Brad Reisfeld does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. Why you can salvage moldy cheese but never spoiled meat − a toxicologist advises on what to watch out for – https://theconversation.com/why-you-can-salvage-moldy-cheese-but-never-spoiled-meat-a-toxicologist-advises-on-what-to-watch-out-for-263908

Xi-Trump summit: Trade, Taiwan and Russia still top agenda for China and US presidents – 6 years after last meeting

Source: The Conversation – Global Perspectives – By Rana Mitter, Professor of U.S.-Asia Relations, Harvard Kennedy School

Six years have passed since presidents Xi Jinping and Donald Trump last met, but the substance of discussions remains largely the same. Back in 2019, trade and Taiwan also rode high on the agenda.

Ahead of the pair’s expected meeting on Oct. 30, 2025, Trump also indicated he wants to enlist China’s help in bringing Russia to the peace table – adding a third weighty issue for the two men to chat about.

But how has the needle moved on these three issues – trade, Taiwan and China-Russia relations – since the last meeting between Trump and Xi? Rana Mitter, professor of U.S.-Asia relations at Harvard Kennedy School, explains what has changed since 2019 and the geopolitical background to the upcoming bilateral talks.

Taiwan: US hawks in retreat

Compared with where the two countries were in 2019, the biggest variable that has changed is whether the U.S. has softened its position on Taiwan.

In the first Trump administration, Taiwan policy was shaped by figures such as Secretary of State Mike Pompeo who were decidedly hawkish on China and the issue of Taiwan. The U.S. was seemingly pushing then to bolster its assurance – falling short of commitment – to help Taiwan pursue a path of autonomy, but not outright independence.

During the Biden administration, the U.S. position on Taiwan was shaped by other, wider China-U.S. events, such as the spy balloon and then the controversial visit to Taiwan by then-House Speaker Nancy Pelosi – both of which damaged Washington-Beijing relations and resulted in an uptick in tensions across the Taiwan Strait.

A person steps on an image of a woman's face.
A pro-China supporter steps on a defaced photo of U.S. House of Representatives Speaker Nancy Pelosi during a protest in Hong Kong against her visit to Taiwan on Aug. 3, 2022.
Anthony Kwan/Getty Images

Trump’s current secretary of state, Marco Rubio, has also traditionally been very hawkish on Taiwan – but there is a wider sense that this hawkish approach isn’t dominant in the second Trump administration.

Much of this centers on Trump himself and questions over whether he is looking to find a different compromise agreement with China that includes the U.S. stance on Taiwan.

Evidence of this could be seen earlier this year when the Trump administration prevented Taiwan President William Lai Ching-te from stopping off in New York on his way to Central and South America – something that could be interpreted as a concession to Beijing. Similarly, the Trump nixed US$400 million of U.S. weapons earmarked for Taiwan over the summer.

The other main difference now, compared with when Xi and Trump last met, is that they are dealing with a politically different Taiwan. In 2019, the U.S. and China were dealing with Taiwanese President Tsai Ing-wen, who had a practical and flexible approach to the issue of Taiwanese independence – something that Beijing vehemently opposes.

The new Taiwanese president, Lai Ching-te, hasn’t pushed for independence, but certainly a lot of analysts have said he is more enthusiastic in wanting to stress the separation of Taiwan from the mainland. That is a position that the U.S. doesn’t want to give any signal that it is supporting.

Meanwhile, Beijing has continued to push hard on Taiwan – days before the Trump-Xi meeting, Chinese state media announced that “confrontation drills” involving Chinese H-6K bombers had taken place near Taiwan.

But this is typical. The Chinese government has traditionally pushed a maximalist line on Taiwan before meetings and then scaled back rhetoric during negotiations.

So what does Beijing want? In recent weeks and months, the Chinese Communist Party has indicated that it would like Washington’s phrasing on Taiwan to change from “the U.S. does not support independence” to “the U.S. opposes independence.”

But I would not expect any move from Washington in the short term on this. The preferred settlement on Taiwan for the short to medium term is status quo. However, that gets harder and harder due to China’s increased presence in Taiwanese air and naval space.

Trade: Trump tools are blunted

In 2019, the U.S. and China were in the process of working out a “phase one” economic and trade agreement, which was supposed to develop into a much bigger deal.

But the wider deal didn’t come about. Both sides were finding it hard to achieve the terms of the deal, and then the pandemic in 2020 threw global trade and supply chains out of kilter.

We are now in a very different tariff environment than during the first Trump administration – tariffs are now universal, and Trump wants everyone to pay them.

That creates in the short term a harder negotiating position for Trump – there is less incentive for U.S. allies to help pressure China with additional restrictions of their own. Take the U.K, for example. In the first Trump administration, a succession of phone calls from the White House pressured the Boris Johnson government to ban Chinese giant Huawei from having a slice of the U.K. telecommunications market. But at that point, there was no U.S.-imposed 10% tariff on the U.K. And while 10% is low compared with that imposed elsewhere, it is still an obstacle when trying to impose pressure on allies and partners against China.

And compared with 2019, the vulnerability of supply chains has become even more apparent. We have seen evidence of that with China’s actions over restricting rare earth materials. But in the intervening years, Beijing has inserted itself even more so into global supply chains – making it harder for Trump to also pressure American companies.

Take Apple. It has, under pressure from the Trump administration, moved more of its production of iPhones to India – a rival to China. But in practice, iPhone component production and assembly still take place in China – as no other place can do the job with such precision and volume.

Russia: China continues balancing act

China’s approach to its relationship with Russia hasn’t really changed since the first Trump term – Beijing still makes its decisions on Russia with little regard to what the U.S. thinks.

Of course, Russia did not fully invade Ukraine until 2022 – three years after Xi and Trump last met. But by then there had been the invasion of Crimea in 2014 and Georgia in 2008.

China didn’t condemn Russia for those actions, but it noticeably abstained in the U.N. on those issues. And it never acknowledged Russia’s annexation of those areas.

Similarly today, Beijing has never acknowledged Russia’s claims over the parts of eastern Ukraine it occupies.

So China has continued its balanced, cautious position. Its priority is not offending Russia, which it increasingly eyes as a key market for Chinese goods. It provides tech that has dual-use capability useful for Russia’s military sector, and oil – but drives a hard bargain. These are no “mate’s rates.”

China wants nothing to disturb that trade, so it has been at first suspicious, then relieved by the relative warmth of the Trump administration toward Russia.

As to the war itself, China evidently understands that Russia may not win the war, but it is able to maintain it – and that is just fine. An isolated Russia, dependent on Chinese goods, is to Beijing’s benefit.

The Conversation

Rana Mitter does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. Xi-Trump summit: Trade, Taiwan and Russia still top agenda for China and US presidents – 6 years after last meeting – https://theconversation.com/xi-trump-summit-trade-taiwan-and-russia-still-top-agenda-for-china-and-us-presidents-6-years-after-last-meeting-268471

How the explosion of prop betting threatens the integrity of pro sports

Source: The Conversation – USA (2) – By John Affleck, Knight Chair in Sports Journalism and Society, Penn State

Miami Heat guard Terry Rozier was one of 34 people arrested as part of a wide-ranging investigation into illegal gambling. Scott Taetsch/Getty Images

When I first heard about the arrests of Portland Trail Blazers coach Chauncey Billups, Miami Heat guard Terry Rozier and former NBA player Damon Jones in connection to federal investigations involving illegal gambling, I couldn’t help but think of a recent moment in my sports writing class.

I was showing my students a clip from an NFL game between the Jacksonville Jaguars and Kansas City Chiefs. Near the end of play, Jaguars quarterback Trevor Lawrence threw a perfect pass to receiver Brian Jones Jr. to secure a critical first down. Out of the blue, a student groaned and said that he’d lost US$50 on that throw.

I thought of that moment because it revealed how ubiquitous sports betting has become, how much the types of bets have changed over time, and – given these trends – how it’s naive to think players won’t continue to be tempted to game the system.

The prop bet hits it big

I’ve been following the evolution of sports gambling for about a decade in my position as chair of Penn State’s sports journalism program.

Back when legal American sports betting was mostly confined to Las Vegas, the standard bets tended to be tied to picking a winner or which team would cover a point spread.

But ahead of the 1986 Super Bowl between the Chicago Bears and the overmatched New England Patriots, casinos offered bets on whether Bears defensive lineman – and occasional running back – William “Refrigerator” Perry would score a touchdown. The excitement around that sideshow kept fan interest going during a 46-10 blowout.

Perry did end up scoring, and the prop bet took off from there.

Prop bets are wagers that depend on an outcome within a game but not its final result. They can often involve an athlete’s individual performance in some statistical category – for instance, how many yards a running back will rush for, how many rebounds a basketball center will secure, or how many strikeouts a pitcher will have. They’ve become routine offerings on sports betting menus.

For example: As I write this, I am looking at a FanDuel account I opened years ago, seeing that, for the Green Bay Packers-Pittsburgh Steelers game currently in progress, I can place a wager on which player will score a touchdown, how many yards each quarterback will throw for and much, much more. As the game progresses, the odds constantly shift – allowing for what are called “live bets.”

Returning to my student who lost the bet on Lawrence’s pass completion: It’s possible he’d placed a bet on Lawrence to throw fewer than a set number of yards. Or he could have been part of a fantasy league, which is also dependent on individual player performances.

Either way, a problem with prop bets, from an anti-corruption perspective, is that an individual can often control the outcome. You don’t need a group of players to be in on it – which is what happened during the infamous Black Sox Scandal, when eight players on the Chicago White Sox were accused of conspiring with gamblers to intentionally lose the 1919 World Series.

In the indictment against him, Rozier is accused of telling a co-defendant to pass along information to particular bettors that he planned to leave a March 2023 game early – a move everyone involved knew meant he would not reach his statistical benchmarks for the game. They could then place bets that he wouldn’t hit those marks.

In baseball, meanwhile, Luis Ortiz of the Cleveland Guardians was placed on leave during the 2025 season and is under investigation for possibly illegally wagering on the outcome of two pitches he threw. MLB authorities are essentially trying to determine if he deliberately threw balls as opposed to strikes in two instances. (Yes, prop bets have become so granular that you can even bet on whether a pitcher will throw a ball or a strike on an individual pitch.)

An exploding market with no end in sight

The popularity of prop bets feeds into a worldwide sports gambling industry that has experienced explosive growth and shows no sign of slowing.

Since the U.S. Supreme Court in 2018 ruled that states could decide on whether to allow sports betting, 39 states plus the District of Columbia have done so.

The leagues and media are more than just bystanders. FanDuel and DraftKings are official sports betting partners of the NBA and the NFL.

In the days after the Supreme Court ruling, I wondered whether journalists would embrace sports betting. These days, ESPN not only has a betting show, but it also has a betting app.

According to the American Gaming Association, sportsbooks collected a record $13.71 billion in revenue in 2024 from about $150 billion in wagers. A study released in February 2025 by Siena and St. Bonaventure universities found that nearly half of American men have an online sports betting account.

But those figures don’t begin to touch the worldwide sports betting market, especially the illegal one. The United Nations, in a 2021 report, reported that up to $1.7 trillion is wagered annually in illegal betting markets.

The U.N. report warned that it had found a “staggering scale, manifestation, and complexity of corruption and organized crime in sport at the global, regional, and national levels.”

Who’s the boss?

In early October 2025, I attended a conference of Play the Game, a Denmark-based organization that promotes “democratic values in world sports.” Its occasional gatherings attract experts from around the world who are interested in keeping sports fair and safe for everyone.

One of the most sobering topics was illegal, online sportsbooks that feature wagering on all levels of sport, from the lowest levels of European soccer on up.

It sounded somewhat familiar. This summer at the Little League World Series, which my students covered for The Associated Press, managers complained about offshore sportsbooks offering lines on the tournament, which is played by 12-year-old amateurs.

And with so much illegal wagering in the world, the issue of match fixing was bound to come up.

One session screened a recent German documentary on match fixing. Meanwhile, Anca-Maria Gherghel, a Ph.D. candidate at Sheffield Hallam University and senior researcher for EPIC Global Solutions, both in northern England, told me how she had interviewed a professional female soccer player for a team in Cyprus. The player described how she and her teammates were routinely approached with lucrative offers to throw matches.

Put it all together – the vast sums of money at play and the relative ease of fixing a prop bet, let alone a match – and you cannot be surprised at the NBA scandal.

I used to think that gambling was just a segment of the larger sports industry. Now, I wonder whether I had it exactly backward.

Has sports just become a segment of the larger gambling industry?

The Conversation

John Affleck does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. How the explosion of prop betting threatens the integrity of pro sports – https://theconversation.com/how-the-explosion-of-prop-betting-threatens-the-integrity-of-pro-sports-268340

How the explosion of prop betting risks threatening the integrity of pro sports

Source: The Conversation – USA (2) – By John Affleck, Knight Chair in Sports Journalism and Society, Penn State

Miami Heat guard Terry Rozier was one of 34 people arrested as part of a wide-ranging investigation into illegal gambling. Scott Taetsch/Getty Images

When I first heard about the arrests of Portland Trail Blazers coach Chauncey Billups, Miami Heat guard Terry Rozier and former NBA player Damon Jones in connection to federal investigations involving illegal gambling, I couldn’t help but think of a recent moment in my sports writing class.

I was showing my students a clip from an NFL game between the Jacksonville Jaguars and Kansas City Chiefs. Near the end of play, Jaguars quarterback Trevor Lawrence threw a perfect pass to receiver Brian Jones Jr. to secure a critical first down. Out of the blue, a student groaned and said that he’d lost US$50 on that throw.

I thought of that moment because it revealed how ubiquitous sports betting has become, how much the types of bets have changed over time, and – given these trends – how it’s naive to think players won’t continue to be tempted to game the system.

The prop bet hits it big

I’ve been following the evolution of sports gambling for about a decade in my position as chair of Penn State’s sports journalism program.

Back when legal American sports betting was mostly confined to Las Vegas, the standard bets tended to be tied to picking a winner or which team would cover a point spread.

But ahead of the 1986 Super Bowl between the Chicago Bears and the overmatched New England Patriots, casinos offered bets on whether Bears defensive lineman – and occasional running back – William “Refrigerator” Perry would score a touchdown. The excitement around that sideshow kept fan interest going during a 46-10 blowout.

Perry did end up scoring, and the prop bet took off from there.

Prop bets are wagers that depend on an outcome within a game but not its final result. They can often involve an athlete’s individual performance in some statistical category – for instance, how many yards a running back will rush for, how many rebounds a basketball center will secure, or how many strikeouts a pitcher will have. They’ve become routine offerings on sports betting menus.

For example: As I write this, I am looking at a FanDuel account I opened years ago, seeing that, for the Green Bay Packers-Pittsburgh Steelers game currently in progress, I can place a wager on which player will score a touchdown, how many yards each quarterback will throw for and much, much more. As the game progresses, the odds constantly shift – allowing for what are called “live bets.”

Returning to my student who lost the bet on Lawrence’s pass completion: It’s possible he’d placed a bet on Lawrence to throw fewer than a set number of yards. Or he could have been part of a fantasy league, which is also dependent on individual player performances.

Either way, a problem with prop bets, from an anti-corruption perspective, is that an individual can often control the outcome. You don’t need a group of players to be in on it – which is what happened during the infamous Black Sox Scandal, when eight players on the Chicago White Sox were accused of conspiring with gamblers to intentionally lose the 1919 World Series.

In the indictment against him, Rozier is accused of telling a co-defendant to pass along information to particular bettors that he planned to leave a March 2023 game early – a move everyone involved knew meant he would not reach his statistical benchmarks for the game. They could then place bets that he wouldn’t hit those marks.

In baseball, meanwhile, Luis Ortiz of the Cleveland Guardians was placed on leave during the 2025 season and is under investigation for possibly illegally wagering on the outcome of two pitches he threw. MLB authorities are essentially trying to determine if he deliberately threw balls as opposed to strikes in two instances. (Yes, prop bets have become so granular that you can even bet on whether a pitcher will throw a ball or a strike on an individual pitch.)

An exploding market with no end in sight

The popularity of prop bets feeds into a worldwide sports gambling industry that has experienced explosive growth and shows no sign of slowing.

Since the U.S. Supreme Court in 2018 ruled that states could decide on whether to allow sports betting, 39 states plus the District of Columbia have done so.

The leagues and media are more than just bystanders. FanDuel and DraftKings are official sports betting partners of the NBA and the NFL.

In the days after the Supreme Court ruling, I wondered whether journalists would embrace sports betting. These days, ESPN not only has a betting show, but it also has a betting app.

According to the American Gaming Association, sportsbooks collected a record $13.71 billion in revenue in 2024 from about $150 billion in wagers. A study released in February 2025 by Siena and St. Bonaventure universities found that nearly half of American men have an online sports betting account.

But those figures don’t begin to touch the worldwide sports betting market, especially the illegal one. The United Nations, in a 2021 report, reported that up to $1.7 trillion is wagered annually in illegal betting markets.

The U.N. report warned that it had found a “staggering scale, manifestation, and complexity of corruption and organized crime in sport at the global, regional, and national levels.”

Who’s the boss?

In early October 2025, I attended a conference of Play the Game, a Denmark-based organization that promotes “democratic values in world sports.” Its occasional gatherings attract experts from around the world who are interested in keeping sports fair and safe for everyone.

One of the most sobering topics was illegal, online sportsbooks that feature wagering on all levels of sport, from the lowest levels of European soccer on up.

It sounded somewhat familiar. This summer at the Little League World Series, which my students covered for The Associated Press, managers complained about offshore sportsbooks offering lines on the tournament, which is played by 12-year-old amateurs.

And with so much illegal wagering in the world, the issue of match fixing was bound to come up.

One session screened a recent German documentary on match fixing. Meanwhile, Anca-Maria Gherghel, a Ph.D. candidate at Sheffield Hallam University and senior researcher for EPIC Global Solutions, both in northern England, told me how she had interviewed a professional female soccer player for a team in Cyprus. The player described how she and her teammates were routinely approached with lucrative offers to throw matches.

Put it all together – the vast sums of money at play and the relative ease of fixing a prop bet, let alone a match – and you cannot be surprised at the NBA scandal.

I used to think that gambling was just a segment of the larger sports industry. Now, I wonder whether I had it exactly backward.

Has sports just become a segment of the larger gambling industry?

The Conversation

John Affleck does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. How the explosion of prop betting risks threatening the integrity of pro sports – https://theconversation.com/how-the-explosion-of-prop-betting-risks-threatening-the-integrity-of-pro-sports-268340

Wind power has saved UK consumers over £100 billion since 2010 – new study

Source: The Conversation – UK – By Colm O’Shea, Researcher, Renewable Energy, Geography Department, UCL

Lois GoBe/Shutterstock

Renewable energy is often pitched as cheaper to produce than fossil fuel energy. To quantify whether this is true, we have been studying the financial impact of expanding wind energy in the UK. Our results are surprising.

From 2010 to 2023, wind power delivered a benefit of £147.5 billion — £14.2 billion from lower electricity prices and £133.3 billion from reduced natural gas prices. If we offset the £43.2 billion in wind energy subsidies, UK consumers saved £104.3 billion compared with what their energy bills would have been without investment in wind generation.

UK wind energy production has transformed over the past 15 years. In 2010, more than 75% of electricity was generated from fossil fuels. By 2025, coal has ceased and wind is the largest source of power at 30% – more than natural gas at 26%.

This massive expansion of UK offshore wind is partly due to UK government subsidies. The Contracts for Difference scheme provides a guaranteed price for electricity generated, so when the price drops below this level, electricity producers still get the same amount of money.

The expansion is also partly due to how well UK conditions suit offshore wind. The North Sea provides both ample winds and relatively shallow waters that make installation more accessible.




Read more:
How a more flexible energy grid can cope better with swings in Britain’s weather


The positive contribution of wind power to reducing the UK’s carbon footprint is well known. According to Christopher Vogel, a professor of engineering who specialises in offshore renewables at the University of Oxford, wind turbines in the UK recoup the energy used in their manufacture, transport and installation within 12-to-24 months, and they can generate electricity for 20-to-25 years. The financial benefits of wind power have largely been overlooked though, until now.

Our study explores the economics of wind in the energy system. We take a long-term modelling approach and consider what would happen if the UK had continued to invest in gas instead of wind generation. In this scenario, the result is a significant increased demand for gas and therefore higher prices. Unlike previous short-term modelling studies, this approach highlights the longer-term financial benefit that wind has delivered to the UK consumer.

wind turbines at sea, sunset sky
The authors’ new study quantifies the financial benefit of wind v fossil fuels to consumers.
Igor Hotinsky/Shutterstock

Central to this study is the assumption that without the additional wind energy, the UK would have needed new gas capacity. This alternative scenario of gas rather than wind generation in Europe implies an annual, ongoing increase in UK demand for gas larger than the reduction in Russian pipeline gas that caused the energy crisis of 2022.

Given the significant increase in the cost of natural gas, we calculate the UK would have paid an extra £133.3 billion for energy between 2010 and 2023.

There was also a direct financial benefit from wind generation in lower electricity prices – about £14.2 billion. This combined saving is far larger than the total wind subsidies in that period of £43.2 billion, amounting to a net benefit to UK consumers of £104.3 billion.

Wind power is a public good

Wind generators reduce market prices, creating value for others while limiting their own profitability. This is the mirror image of industries with negative environmental consequences, such as tobacco and sugar, where the industry does not pay for the increased associated healthcare costs.

This means that the profitability of wind generators is a flawed measure of the financial value of the sector to the UK. The payments via the UK government are not subsidies creating an industry with excess profits, or one creating a financial drain. They are investments facilitating cheaper energy for UK consumers.

Wind power should be viewed as a public good — like roads or schools — where government support leads to national gains. The current funding model makes electricity users bear the cost while gas users benefit. This huge subsidy to gas consumers raises fairness concerns.

Wind investment has significantly lowered fossil fuel prices, underscoring the need for a strategic, equitable energy policy that aligns with long-term national interests. Reframing UK government support as a high-return national investment rather than a subsidy would be more accurate and effective.

Sustainability, security and affordability do not need to be in conflict. Wind energy is essential for energy security and climate goals – plus it makes over £100 billion of financial sense.


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The Conversation

Mark Maslin is Pro-Vice Provost of the UCL Climate Crisis Grand Challenge and Founding Director of the UCL Institute for Sustainable Aviation and Aeronautics. He was co-director of the London NERC Doctoral Training Partnership and is a member of the Climate Crisis Advisory Group. He is an advisor to Sheep Included Ltd, Lansons, NetZeroNow and has advised the UK Parliament. He has received grant funding from the NERC, EPSRC, ESRC, DFG, Royal Society, DIFD, BEIS, DECC, FCO, Innovate UK, Carbon Trust, UK Space Agency, European Space Agency, Research England, Wellcome Trust, Leverhulme Trust, CIFF, Sprint2020, and British Council. He has received funding from the BBC, Lancet, Laithwaites, Seventh Generation, Channel 4, JLT Re, WWF, Hermes, CAFOD, HP, Royal Institute of Chartered Surveyors, John Templeton Foundation, The Nand & Jeet Khemka Foundation, Quadrature Climate Foundation.

Colm O’Shea does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. Wind power has saved UK consumers over £100 billion since 2010 – new study – https://theconversation.com/wind-power-has-saved-uk-consumers-over-100-billion-since-2010-new-study-266702

The leader most capable of governing a future Palestinian state is languishing in an Israeli jail

Source: The Conversation – Global Perspectives – By Amin Saikal, Emeritus Professor of Middle Eastern Studies, Australian National University; The University of Western Australia; Victoria University

As the future of Gaza hangs in the balance, the Palestinian Authority (PA) needs renewal if it’s to eventually govern the strip and play a key role in making the two-state solution a reality.

The PA has not proved effective under Mahmoud Abbas, the heavily criticised, unpopular 89-year-old leader. Abbas’s time has passed. There’s a massive need for a more dynamic figure to replace him and reform the PA into a more legitimate and instrumental governing body that can unite the various Palestinian factions.

Under the circumstances, no one fits the bill better than Marwan Barghouti who has been languishing in Israeli jails since 2002.

How Abbas rose to power

Abbas was elected to a four-year term in January 2005. He succeeded President Yasser Arafat, who had been under siege from Israeli forces and died in mysterious circumstances in late 2004.

Arafat was disliked by right-wing forces in the Israeli establishment, who opposed the Oslo Peace Accords of 1993, signed by the Palestinian leader and then-Israeli Prime Minister Yitzhak Rabin.

Rabin was assassinated by a Jewish extremist for his peace efforts in 1995. The peace process fell apart soon after, largely due to the opposition of Benjamin Netanyahu (whose first term as prime minister was from 1996–99) and Ariel Sharon (PM from 2001–06).

Abbas was a close associate of Arafat, and a founding member of Fatah – the core of the Palestine Liberation Organisation (PLO). Favoured by Israel and its main ally, the United States, Abbas won the Palestinian presidential election in 2005 against another prominent Palestinian figure, Mustafa Barghouti.

Yet, Abbas was not popular among the younger generation of Palestinians. They regarded him as an “old horse” who had spent decades living in exile abroad.

Hamas, founded as a radical Islamist movement in 1988, boycotted the election, vowing to fight until the creation of an independent Palestinian state.

There was one candidate who could have beaten Abbas, but he didn’t run. This was Mustafa’s cousin, Marwan Barghouti, who was – and still is – in an Israeli jail and very popular among Palestinians across the political spectrum.

Who is Marwan Barghouti?

Marwan Barghouti was a member of the Palestinian Legislative Council in the West Bank in the late 1990s and had established many close relationships with Israeli politicians and members of the peace movement.

During the Second Intifada from 2000–05, he became a leader of the street protests against Israeli occupation. In 2002, he was jailed for allegedly orchestrating attacks against Israelis and was convicted of murdering five people. He was sentenced to five consecutive life terms.

Initially, Marwan entered the 2005 Palestinian presidential race from jail, but after discussions with Fatah, he withdrew.

As a long-time analyst of the Middle East, I thought at the time that Marwan was the right person to lead the PA. I believed he could work with Israel and the Bush administration to implement the Oslo Accords and realise the statehood aspirations of the Palestinian people.

In an op-ed piece for the International Herald Tribune in 2004, I wrote:

He is regarded by many young Palestinians as a hero, his popularity second only to Arafat’s. He is well-educated about the Israelis and fluent in Hebrew, with wide-ranging cross-border contacts with Israeli peace advocates.

He fully supported the Oslo peace process and backed the intifada only when he was convinced that [then-Israeli Prime Minister Ariel] Sharon was determined to end that process in pursuit of his long-standing strategy to give the Palestinians as little as possible.

Nearly 20 years later, he remains relevant. In a recent poll of Palestinians in the West Bank and Gaza, Barghouti would win a presidential election against two other leading candidates, Hamas leader Khaled Mashal and Abbas.

Among those who said they would vote, Barghouti got 50% of the support, followed by Mashal at 35% and Abbas at just 11%.

Campaign to release him

Hamas included Marwan, now 66, in its list of Palestinians to be freed from Israeli jails in exchange for the remaining Israeli hostages held by the group. Israel, however, refused to release him.

Not much is known about his living conditions as he has been shifted to different prisons every six months. A video surfaced recently that shows him appearing very frail and being taunted by the Israeli National Security Minister Itamar Ben-Gvir.

Ben-Gvir telling Barghouti in prison: ‘Whoever harms the people of Israel … we will wipe them out.’

Marwan’s son, Arab Barghouti, has appealed to US President Donald Trump for his release, saying “my father is a politician, he is not a security threat”. He has lately been joined by his mother (and Marwan’s wife), Fadwa Barghouti, in this appeal.

Trump is said to be considering the issue.

If the Israeli and American leadership really wants the Gaza ceasefire to hold and lead to the implementation of the second and third stages of Trump’s 20-point peace plan, Marwan needs to be freed.

Viewed by the Palestinian people as a Nelson Mandela-like figure, he is the one most capable of reforming the Palestinian Authority and enabling it to govern for all Palestinians.

And among all potential future Palestinian leaders, he stands out as the one who can deliver on the peace plan and move to the eventual, internationally backed two-state solution.

The Conversation

Amin Saikal does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. The leader most capable of governing a future Palestinian state is languishing in an Israeli jail – https://theconversation.com/the-leader-most-capable-of-governing-a-future-palestinian-state-is-languishing-in-an-israeli-jail-268375

Creativity is good for the brain and might even slow down its ageing – new study

Source: The Conversation – Global Perspectives – By Carlos Coronel, Postdoctoral researcher, Latin American Brain Health Institute, Universidad Adolfo Ibáñez

Creative experience might enhance brain health, which could slow down the brain’s ageing.

That’s according to a study by a group of international scientists across 13 countries. They found that creative activities, like dance classes – the tango proved particularly effective – or art classes or music lessons or a hobby like gaming, had a positive impact on an artificial intelligence (AI) “brain clock”. And the more the participant practised their art form, the “younger” their brain clocks were.

We asked the lead researchers, neuroscientists Carlos Coronel and Agustín Ibáñez, to explain their study.


What is brain health?

Brain health is the state of cognitive, emotional and social functioning that allows people to realise their potential, maintain their wellbeing, and adapt to changes across the course of life. It is not defined by the absence of disease but by the brain’s ability to sustain efficient, resilient and integrated activity that supports everyday life.

Brain ageing is the biological and functional changes that happen in the brain over time. It includes changes in structure, connectivity and metabolism that may or may not impair performance. While some decline is natural, the rate and pattern of these changes vary greatly between individuals, reflecting both vulnerability and resilience.




Read more:
How to maintain good cognitive health at any age


“Brain clocks” are machine learning (AI) models designed to estimate how old a brain looks, based on brain scans or neural activity patterns. They compare neuroimaging, electrophysiological, or neuromolecular data to normal brain patterns across the lifespan.

So, by using a brain clock we can try to understand what makes a brain more resilient and what ages it faster.

What did you want to find out?

We wanted to know whether being creative isn’t just fun or emotionally rewarding, but actually biologically good for the brain. There’s growing evidence that arts engagement supports wellbeing, but we still lack a solid understanding of how creativity might shape brain health.

Many believe that art is too mysterious and intangible to study scientifically or to make a biological difference. We wanted to challenge both ideas.

Could creative experiences, something that feels joyful and deeply human, also be measured in the brain? Could they help delay brain ageing in the same way that physical exercise helps the body?

Our study tested whether creativity might influence the brain clock. If your brain clock says you’re younger than your real age, it means your brain is functioning more efficiently than expected.

How did you go about it?

We collected data from almost 1,400 people across different countries. Some were expert tango dancers, musicians, visual artists or gamers. Others were non-experts matched for age, education and gender from the same countries. Non-experts had no previous experience in the different disciplines.

We recorded their brain activity using techniques called magnetoencephalography and electroencephalography. They can be used to measure brain activity in real time. Then we trained computer models (machine learning models) to create a brain clock for each participant.

The models can be trained in less than an hour. The challenge was to collect the data – from Argentina to Poland – of hundreds of participants. That would be impossible without the collaboration of many researchers and institutes worldwide.




Read more:
Light exercise can yield significant cognitive benefits, new research shows


So we used the brain clocks to predict each person’s age from their data. If someone’s predicted brain age was lower than their real age, it meant their brain was ageing more slowly.

Finally, we used something called biophysical modelling. These models are “digital brains”, and we used these virtual brains to understand the biology behind creativity.

The problem with the machine learning models (the “brain clocks”) is, although they can learn patterns in the data to make predictions, they can’t reproduce real brain activity. The biophysical models, on the other hand, are “real” brains in a digital world, that is, they are a mirrored copy of the brain inside a computer. These models use detailed biological and physical rules to simulate how a brain works. So, they aren’t AI models. They’re “generative models” that can, in fact, generate brain activity from mathematical equations.

While brain clocks can be used to measure brain health (accelerated or delayed brain ageing), the biophysical models can explain why creativity is associated with better brain health.

What did you find out?

Across every creative field, the pattern was strikingly consistent: creativity was linked to a younger-looking brain.

Tango dancers showed brains that appeared more than seven years younger than their chronological age. Musicians and visual artists had brains about five to six years younger. Gamers, about four years younger.

We also ran a smaller experiment where non-experts trained for just 30 hours in the strategy video game StarCraft II to see whether short-term creative learning could have similar effects.




Read more:
Music and dementia: researchers are still making discoveries about how songs can help sufferers


Even in the short-term experiment, after only 30 hours of creative training, participants’ brain clocks ticked backward, showing a reduction of brain age between two and three years.

The more people practised their art, the stronger the effect. And it didn’t matter what kind of art it was. It could be dancing, painting, music, or gaming. All helped key brain areas work better together.

These areas, important for focus and learning, usually age first, but creativity seems to keep their connections stronger and more flexible.

Creativity, we found, protects brain areas that are vulnerable to ageing and makes brain communication more efficient (similar to building more, larger, and higher-quality roads to communicate between cities within a country).

Why is this important?

The arts and sciences, often seen as opposites, are in fact allies. Creativity shapes not only culture but biology. Our study reframes creativity as a biological pathway to brain health and resilience, not only a cultural or psychological phenomenon.

By showing that artistic engagement can delay brain ageing, this research helps us reimagine the role of creativity in education, public health, and ageing societies.




Read more:
Here’s a simple, science-backed way to sharpen your thinking and improve your memory


In the big picture, it expands our understanding of healthy ageing beyond disease prevention. It highlights creativity as a scalable, accessible and deeply human mechanism to sustain cognitive and emotional wellbeing across diverse populations and lifespans.

So if you’re wondering whether being creative is “good for you”, the answer seems to be “yes”. Scientifically, measurably, and beautifully so. Your next dance step, brush stroke, or musical note might just help your brain stay a little younger.

The Conversation

Agustín Ibáñez receives funding from the Multi-Partner Consortium to Expand Dementia Research in Latin America (ReDLat), supported by the Fogarty International Center (FIC), the National Institutes of Health, the National Institute on Aging (R01 AG057234, R01 AG075775, R01 AG21051, R01 AG083799, CARDS-NIH 75N95022C00031), the Alzheimer’s Association (SG-20-725707), the Rainwater Charitable Foundation – The Bluefield Project to Cure FTD, and the Global Brain Health Institute. AI is also supported by ANID/FONDECYT Regular (1250091, 1210176, 1220995) and ANID/FONDAP/15150012. He is affiliated with the Latin American Brain Health Institute (BrainLat), Universidad Adolfo Ibañez, Santiago de Chile, Chile; the Cognitive Neuroscience Center, Universidad de San Andrés, Buenos Aires, Argentina; and Global Brain Health Institute (GBHI), Trinity College Dublin, Dublin, Ireland

Carlos Coronel does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. Creativity is good for the brain and might even slow down its ageing – new study – https://theconversation.com/creativity-is-good-for-the-brain-and-might-even-slow-down-its-ageing-new-study-267797

How ‘The Rocky Horror Picture Show’ reveals the magic of cult cinema

Source: The Conversation – Canada – By Amy Anderson, PHD Student in Art History & Visual Studies, University of Victoria

I was lucky to encounter The Rocky Horror Picture Show early in life, when my mother tracked the DVD down at our local video store so we could watch it together from the comfort of our apartment.

My initial experience lacked some of the context and traditions which, over the last 50 years, have cemented Rocky Horror’s status as the quintessential cult film.

Ironically, in my mother’s case, introducing her child to Rocky Horror required her to remove it from the very setting which gave the film its social significance in the first place: the movie theatre.

While “cult cinema” remains a somewhat nebulous categorization, scholarship consistently ties the term directly to the social situation of audiences receiving films. For cult cinema studies vanguards like Danny Peary, a movie doesn’t achieve cult status by simply inspiring a collective fan base. A cult film is born through ritualistic traditions of audience attendance that must occur in a public, social screening setting like a movie theatre.

The Rocky Horror Picture Show — the Hollywood-funded screen adaptation of Jim Sharman and Richard O’Brien’s successful British stage musical — owes its cult success to independent, repertory cinemas.

Second life after box office flop

Considered a box office flop upon its 1975 release, the film soon found its second life as a midnight movie at New York City’s Waverly Theatre the following year.

At late night screenings, Rocky Horror drew audiences who were attracted to the film’s eclectic use of pastiche and radical depictions of queer sexuality.




Read more:
At 50, The Rocky Horror Picture Show is ‘imperfectly’ good (and queer) as ever


Marking its 50th anniversary this year, the film continues to inspire a loyal following. Costumed fans still flock to local theatres, props in hand, to participate in performed traditions of audience participation, some of which have now been passed down for half a century.

Cult films and independent cinemas

One might argue that Rocky Horror’s expansion beyond the raucous, rice-strewn aisles of midnight movie screenings into personal, domestic settings (for example, my childhood living room) signals the precarious existence of both cult cinema and independent theatres.

One person dressed in fishnet stockings, a bustier and heavy makeup and another in a large blond wig.
People at the Waverly Theater, New York City, during a screening of ‘The Rocky Horror Picture Show.’
(Dori Hartley/Wikimedia Commons), CC BY

Indeed, the two phenomena have become increasingly codependent. On the one hand, the Rocky Horror experience cannot be authentically replicated at home, since the exciting novelty of cult film screenings lies in the somewhat unpredictable nature of public, collective viewing practices.

The survival of Rocky Horror as we’ve come to know it hinges on the continued existence of independent cinemas, which provide settings for inclusive self expression and queer celebration that corporate cinema chains are less hospitable to.

In turn, cult cinema’s ephemeral quality makes it resistant to the allure of private, individualized entertainment, hailed by technological developments like VHS and DVD and of course, most recently, online streaming services.

Movie-viewing changes

Throughout my time as the programmer for a non-profit repertory cinema in Victoria, B.C. in the face of post-pandemic attendance declines and online streaming competitors — not to mention Cineplex’s continued monopoly over the Canadian theatrical exhibition landscape — I saw first-hand the economic necessity of screening Rocky Horror.

When independent cinemas are looking for consistent sources of revenue, cult films like Rocky Horror are top of the list.

In my past cinema experience, the only other films that regularly had comparative popularity are now also considered cult titles: the early-aughts favourite The Room and more recently the Twilight movies.

Human experiences, together

Programming The Rocky Horror Picture Show for five years also revealed for me cult cinema’s important relationship to chance. One of the more embarrassing moments of my programming career came when a projectionist unknowingly screened an unappetizingly sepia-toned version of Rocky Horror to a sold-out theatre audience. What remains a mortifying mistake still, I think, captures the essential element of humanness that remains integral to public moviegoing traditions.

Cult cinema exemplifies the adventurous nature of collective viewing. While Rocky Horror screenings traditionally encourage the audience’s self-expression, as with all cinema, each showing is a unique occurrence. This reminds us that it’s sometimes beneficial to suspend our expectations (colour grading aside) of how a film is meant to be seen.

Cult cinema: a paradox of time

In my doctoral research, I examine how moving images continually influence our lived relationship to time. Cinema is, at its heart, a medium of time, since its signature illusion of lifelike movement is created by displaying a collection of still images (or pixels) in a process of successive duration. Film theorist Mary Ann Doane observes that cinema’s unique ties to temporality have profoundly structured many essential aspects of modern human experience.

Cult cinema poses an intriguing paradox with regards to time. At cinemas, we typically aspire to give films our undivided attention. We derive meaning — and hopefully, pleasure — through a concentrated and cohesive understanding of what is occurring on the screen in front of us.

Conversely, showings of Rocky Horror and other cult films require different levels of presence and engagement. The average theatrical Rocky Horror viewer’s focus is divided dramatically between virtual, onscreen space and the physical environment of the theatre, including the audience’s expressions.

Consequently, the spectator’s perception vacillates between the film as an unchanging record of time passed (what Doane calls “cinematic time”) and the more contingent, unpredictable nature of “real” time perceived from and within our physical bodies.

The audience’s movie

Perhaps the magic of cult cinema is formed where these two temporal frequencies meet: when Rocky Horror’s cinematic time occurs in tandem with the delightful unpredictability of a live audience.

This sentiment was maybe best articulated by the actor Barry Bostwick, who played the role of Brad Majors in The Rocky Horror Picture Show, in a documentary interview:

“The reason people think [Rocky Horror is] the greatest cult movie of all time is because it’s their movie, they own it. It’s as if they make it every time they go to the theatre.”

The Conversation

Amy Anderson does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

ref. How ‘The Rocky Horror Picture Show’ reveals the magic of cult cinema – https://theconversation.com/how-the-rocky-horror-picture-show-reveals-the-magic-of-cult-cinema-267712